Natalie JobityAs President of Élan Image Management, Natalie Jobity coaches women on how best to harness their own unique flair and lifestyle needs into a personal presence that is memorable, powerful and in alignment with their core values and beliefs. Natalie is certified by the Association of Image Consultants International (AICI). She has also received styling and image training from the Image Resource Center of NY, an internationally recognizable training group in the image consulting field. Natalie specializes in: •helping clients discover their personal style •coaching and mentoring on effective presence and ‘personal branding’ •styling clients for special events •accompanying clients on personal shopping expeditions •assisting clients in using color and accessories for impact and expression •conducting wardrobe audits •styling models for photo shoots or fashion shows She conducts workshops and seminars on creating ‘purposeful presence’ and works with local designers as a stylist for their fashion shows. She is a published writer and a member of the AICI, NAWBO (National Association of Women Business Owners), Ladies Who Launch, NAFE, DC Fashionista’s meetup group and Howard County Chamber of Commerce. She writes a monthly newsletter on image, presence, personal branding and fashion, writes a monthly column for ‘Passionate for Life’ ezine and has an active blog on her website www.elanimagemanagement.com. Natalie’s formal education includes a B.S. in Accounting and Economics, a Masters in Finance and an MBA in Marketing. Personally, Natalie has always loved clothing and fashion and has had many evolutions in her own image. She has an intuitive sense when it comes to selecting color, fabric and cut to enhance different body shapes and colorings and how to harness people’s essence into their outward appearance. As a 6 foot tall woman, Natalie has first hand knowledge of how to address the needs of clients with very special considerations and how to make their image work for them in new and creative ways.
Hello, this is Natalie Jobity, President of Elan Image Management, and we are talking about the six ways to revamp your image. The first step is using color strategically. Color is really important; color can actually make or break your image. Color has a power to transform, to make you look stunning or to actually make you look tired and sick, if you wear the wrong color. Color actually costs you nothing in terms of, you can buy suiting the right color or the wrong color, it doesn't cost you anymore. So, knowing your optimal colors is key. The colors you actually wear closest to your face are most important, because that's what people actually see and notice in terms of your hair, eye and skin. So, the colors you wear closest to your face are what you want to make sure are your optimal colors.
So, what are your optimal colors, knowing whether you are warm to cool to temperature in terms of your skin, hair and eyes is really important. Here is an easy way to test. I am going to show you using my model Catherine four different color combinations. One color is cool, one color is warm, and test to see whether Catherine is predominantly warm or cool. So that will give us a clue on the kinds of color she needs to work into her wardrobe to make sure her image shines. So, the first color combination I will be doing is black and brown. In terms of color temperature, black is actually cool and brown is warm. So, first I'll show Catherine in black, which is again cooler color, just Catherine in black. As you can see she looks okay, but it's a little strong on her, because it's the cooler color. I'm going to show you Catherine in brown. Brown again is warmer, in brown Catherine actually looks more -- it's more in harmony with her skin, hair and eyes, so, blonde hair, her eyes and her skin. So, in this test, the black and brown test, Catherine comes out as warm. We are going to now do ivory and white. Ivory is warm and white is cool. White with Catherine, let's see what happens. Here, we are draping Catherine with white. You can see that the white looks a little stark on her; it's a little bit too stark. Let's see what ivory does. So, again white is cool, ivory is going to be warmer, the warmer colors have a yellow undertone, whereas cooler colors usually have a bluer or duller undertone. So, in this case with ivory as you can see, the ivory is more in harmony and soft on Catherine. So, again in this test Catherine is showing that she is more warm temperature. Let's now show another color combination, fuschia and coral or salmon. Fuschia is cool, coral is warm. Here is Catherine in fuschia and as you will see the fuschia is really strong on her. One of the way is to actually tell if a color is right for you is determining, is the color wearing you? In other words, do you see the color first before you see her face? In this case, you are seeing, but your eyes are drawn to the color more than you are on to her face. So that's a clear indication that the color is too strong for her. Let's see Catherine in salmon. Salmon is a warm soft, this is warm soft color. As you can see, this color really enhances her skin, hair and eyes and it's really in harmony with her skin tone. So, from these three types, Catherine has been warm in all of the tests. The final test is gold and silver. Now, just to do this pretty quickly, gold is warm, it's a warm metal and that's Catherine in gold and silver is a cooler metal. Here is Catherine in silver, and if you can tell that the silver is okay, but the gold pops a little bit more, given her skin, hair and eyes, and because she is blonde hair, gold is a natural fit for her. So, from this task, now that we know that Catherine is warm, it gives you a sense, you can do this test at home. Its the test to see, am I warm or am I cool. Once you get to know whether you are warm or cool, you know that you want to add to what colors that have more yellow or lighter undertones or warmer undertones. If you are cooler, if you do the test and you are cool, you want to wear colors that have a more blue undertone or darker or black undertones. It's a very subtle difference, but comparing the colors together can help you get a sense of what's cool and what's warm and help you to revamp your image.