Last week the social media giant announced the potential “Sympathize” button and this week it’s announcing a possible “Donate Now” button. Facebook said it will ad the “Donate Now” button that will allow users to easily donate to charitable organizations. As you scroll down your news feed looking at all the ugly Christmas sweater posts, you will soon see the button appearing on posts associated with participating nonprofit organizations. It will also appear on the Facebook pages of said organizations. Click, select an amount, and enter payment info. Easy as 1,2,3.